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Market - Feel The Burn

Interior Design Magazine April 2008

Market - Feel The Burn

Edited by Karen D. Singh
Copy by karen D. Singh and Mark Mcmenamin

It was during the fitness craze of the 1970's that Ralph Pucci launched Workout, his first line of action mannequins. But it was intuition, not nostalgia, that brought Ralph Pucci International back to the dummy game. 'i saw people getting more active again,' Ralph Pucci says. 'I looked at Bruce Weber ads and Herb Ritts photos and said,'it's time.' Molded from fiberglass and sprayed with a black foundry finish, the male mannequins of Sport strike seven poses, from a show-off doing handstands to a champ assuming the victory stance. Macy's has already picked up the collection-not just for active wear but also for suits.